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First Acre’s 2024 Year in Review

The past year has been one of significant milestones and growth, setting a strong foundation for the future of agricultural insurance in Canada. 

Launching First Acre Insurance 

2024 marked the official launch of First Acre Insurance, a venture born out of a commitment to provide Canadian farmers with the innovative insurance solutions they deserve. Our aim was to address the unique challenges faced by farmers and offer tailored coverage options that truly meet their needs. 

Unprecedented Coverage Options 

One of our proudest achievements was introducing unprecedented coverage options specifically designed for Canadian farmers. This suite of options means that our clients can now protect hundreds of different types of assets, ensuring peace of mind in an industry where uncertainty is often the norm. And they can insure their personal, agriculture and commercial needs all on one single policy. 

Digital Transformation for Brokers 

In our mission to support our broker partners, we launched an end to end digital platform for brokers. This state-of-the-art system streamlines the insurance process, enabling brokers to serve their clients more efficiently and effectively with tools embedded to allow the farmer to visualize their property and get real time insurance to value information on their assets. With 95% of quotes being turned around in 24 hours or less, our platform exemplifies speed and reliability. 

Team Growth and New Payment Options 

Our team has nearly doubled in size, allowing us to extend even better support to our clients and partners. Alongside this growth, we introduced a new payment method, electronic funds transfer, to make transactions more convenient and secure for our customers.

Engaging with Our Clients 

We believe in building strong relationships with our brokers and farmers. Over the past year, we spent two months touring across four provinces, engaging directly with our broker partners. These in person interactions were invaluable. In addition to that we held more than 28 comprehensive broker training sessions. Each session was an opportunity to dig deeper, learn, share knowledge, gather feedback, and strengthen our partnerships. 

A Commitment to Excellence 

Every day, we dedicate ourselves to building and supporting our brokers and Canadian farmers. It is this unwavering commitment that drives us to continuously improve and innovate. As we reflect on the accomplishments of 2024, we remain focused on our mission to empower our ag community with the best insurance solutions available. 

Looking Ahead to 2025 

As we look forward into 2025, there is much more on the horizon for First Acre Insurance. We are excited to continue our journey of innovation and growth, bringing even more value and support to our partners and clients. Stay tuned for the next chapter as we continue to redefine agricultural insurance in Canada. 

Together, let’s cultivate a future where Canadian farmers thrive with confidence and security.  

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© 2026 First Acre Insurance

This material is intended for promotional purposes only. Please see policy wordings for full coverage details. The actual policy governs all situations. Coverage offerings subject to individual risk eligibility and criteria.